As we transition into the new Sentinel 3.0 packaging and introduce exciting additions to the Sentinel product lineup, we want to ensure you always have the most current product and marketing information at your fingertips. Below is a quick overview of what’s new and what’s coming next.
Product Updates
Now Transitioned & Beginning to Appear on Shelves
Products that have transitioned in the plants and will soon be appearing on shelves:
- Sentinel Active Senior
- Sentinel LifeTime
- Actify
- Charger
- Marathon
- Perform 13 (formerly Inspire PEAK 12 & 14 Textured)
- Racer
- Strider
Transitioning in September
Expect these updated bags and formulas to start appearing next:
- Sentinel Growth (formerly Inspire PEAK)
- Sentinel Care Omegatin
Fully Transitioned & On the Shelf
- Sentinel Care MultiSentials
- Sentinel Care Topline 30
- Sentinel Carb-Guard
- Sentinel Fiber Pro (formerly Sentinel XT Pro)
- Sentinel Fiber Show (formerly Sentinel XT Show)
- Sentinel Grow & Excel
- Sentinel Hay Stretcher (formerly Inspire)
- Sentinel Mare & Foal (formerly Inspire PEAK)
- Sentinel Performance LS
- Sentinel Safe Start
- Sentinel Secure (formerly Inspire PEAK)
- Pacer
- Trotter
Marketing & Sales Tools Now Available
To support your conversations with customers and help you communicate the Sentinel 3.0 evolution clearly, the following materials have been updated and released:
- Bag Images
- FAQ
- Product Transition Chart
- Sentinel 3.0 Overview Sheet
- Product Pages
- Product Sell Sheets
- Nutrition Guide
- Brochure
- At-a-Glance Comparison Chart
- Social Media Graphics
- New Look Wobbler
- Shelf Talkers
- Transition Poster
- Transition Shelf Cards
- Sentinel Banner (4 x 2 ft)
- Full Line Banner (8 x 3 ft)
- 100% Extruded Banner (8 x 3 ft)
- Stall Banner (3 x 2 ft)
- Sentinel Header Panel
- Sentinel Segments Header Panel
- 100% Extruded Header Panel
- Aisle Violator with $7 off Coupon Pad
- Counter Mats with Transition Information
These tools are designed to help your teams explain the refreshed packaging, new product names, updated formulations, and the enhancements behind Sentinel 3.0.
We’re Here to Support You
The evolution of Sentinel 3.0 is an exciting step forward, and we’re committed to keeping you equipped with timely tools and information throughout this transition. We will continue to keep you updated through our bi‑monthly emails and by regularly refreshing materials and resources as they become available. If you have questions or need additional support, please don’t hesitate to reach out.