Home Fresh Extra Egg Layer is Getting a Makeover

Mar 2024

Higher protein and new yolk rich technology improvements are here. Beginning March 25th, our Home Fresh Extra Egg Layer product will be getting a boost in protein from 16% to 17%!  In addition to this increase in protein, we are also implementing new YOLK RICH™ technology which will result in deeper, richer yolks, preferred by customers through extensive market research and testing.

In addition to Extra Egg Layer, our Home Fresh Better Feather layer product, already at 18%, will not see an increase in protein, but will incorporate new Yolk Rich™ technology.

In order to communicate these changes on our existing packaging, each 50#, 40#, 25# and 7# bag of Extra Egg Layer and Better Feather will display a fun and interruptive egg sticker design highlighting “NEW – HIGHER PROTEIN, RICHER YOLKS”.

Learn more about these product improvements, the science behind them and how our Yolk Rich™ technology is a difference you can see.