Kent Blue Seal Loyalty Programs in Full Swing on Astro!

Apr 2025

Kent Blue Seal Loyalty programs have been running on Astro for a full month with great success!

Below are some updates we are working on as we continue to onboard new dealers and transition existing customers to Astro.

Scannable UPCs: Several requests have come through for scannable UPCs of program-eligible products. You can find those scannable sheets below:

*Please note those sheets include full product lines and all products may not qualify for Astro loyalty programs. Program eligibility will be indicated with the Astro logo on the product.

Astro Offers
Don’t forget to take advantage of the Kent Blue Seal Astro Offers that are currently running, and keep an eye out for new offers coming soon!

Customer Communications
Beginning in May, current loyalty program customers will receive emails explaining the changes to our loyalty programs. They will also receive a mailing insert in their coupon mailings that directs them to their local dealer to get enrolled in the Astro Frequent Buyer programs.

Home Fresh Program Coming Soon!
We are currently building out a Home Fresh Loyalty Program that will include all species within the Home Fresh Line. Stay tuned for an announcement on when that program goes live and will be available for enrollment.

If you’re not on Astro, learn more and sign up for your free trial here. The Astro team will train and onboard your employees, help you load your customer data, and assist with transitioning current loyalty members to your new programs.

For questions, email Astro at [email protected] or Sierra Sagastume at [email protected].

Stay tuned for more information on our transition timeline, communication to the current loyalty program users, and other resources.